What It’s Like to Go from Nowhere to Editing Top Conservative Website IJReview & Managing One of the Biggest Facebook Publishers in the World
The last few years have been quiet on Rogue Government. That’s because a remarkable journey has taken me away from my beloved and charmingly insular blog to what conservative radio host Rush Limbaugh comically referred to on separate occasions as a “probably accurate” “local newspaper” known as IJReview.com.
In some ways, I feel like my life is a dream right now. It’s unbelievable what I actually get paid to do with my time. Really. No… really. But few people actually know what I do, and most of my day is spent – as the Chief “Bubba” says – like a “ninja” in the shadows.
How’d I get here? One day, after enough time and aggravation spent in the Obama job market, I finally had enough: I was going to become a professional writer. That proved to be about as tough as I thought it would be.
My first outing as a writer was a 500 page book, still being tinkered with, called Envirotopia. My marketing plan was non-existent heading into it, but I had a lot of passion and a powerful vision. After I finished the book, I decided to attempt getting an audiobook completed for it as a free means to draw interest to it. That plan’s still in the process of completion.
So I moved on to a gig at Conservative Daily News due to the lovably surly Michelle Ray aka GaltsGirl on Twitter. She was the first person who got me onto a website where it was conceivably possible to make money. The deal was that you had to place among the top 5 writers every month to draw a check. And to my surprise, that didn’t take long at all.
But it wasn’t quite enough. So, on a whim, I threw my resume up on a website called eLance. When several weeks later I was contacted by a website I had never heard of called Independent Journal Review, I couldn’t believe it. I mean, I literally couldn’t believe it; as in, I agreed to the job through eLance, but continued on as if nothing had happened.
Days passed. Weeks even. Suddenly, a guy named “Bubba” was sending a bewildered email, wondering if I ever was going to show up, and, you know, do my job. Finally realizing that this “Independent Journal Review” was real, and the guys running it were serious, after all, I got into gear. Well, as much as you can get into gear when you’re initially offered ten hours a week.
But I eased into the role during the summer months of 2012, bringing the virtually unreadable, wall-of-text, “academic” (in the worst sense of the word) style with me to the fledgling start-up. I racked my brains thinking of how to inject all my idealistic notions into the posts, as if intentionally trying to turn off every reader on the planet.
After a couple thousand painful discussions arguing with “Bubba,” I felt like I finally grasped what he wanted me to do. Don’t talk to everyone as if they’re already on your side, but be chill and funny and creative and confident. Drop the “activist” attitude. Take your point-of-view to the masses and don’t expect them to come to you – unless you can entertain them or promise them something useful.
A year passed. The associate editor disappeared after Obama won the election. I was given a whole 20 hours to work, and the rest is history. I think I work about 20 hours a day now, or at least it feels that way. But I don’t notice the time pass, I’m too busy having fun.
In the meantime, IJReview.com has gone from off-the-grid to the #1 conservative website in the nation by number of monthly people, as of last week. Now, we’re #2 to FoxNews.com, but we’re hanging in there at about 20 million people, per Quantcast (the same ranker that Drudge Report posts on its homepage).
Since I’m always into the Google Analytics, of course, the numbers are higher there. We’re currently heading back towards 60 million sessions, 30 million users, and 70 million pageviews a month.
What do I do at IJReview.com? I’m currently in the position of managing editor, so that means I tweak all the posts, such as the images and headlines for optimum likability and sharability. I also write my own posts and very routinely score among the tops in the world on social media. Here’s my profile for today via Spike with my buddy and long-time top writer Mike Miller 1 & 2 in Content Creator Facebook likes:
But one thing I do that virtually no one knows about is that I run about 75%-80% of the posts on the 5 million + fan Facebook page Conservative Daily, which is pretty much the best publisher in the world in terms of Facebook likes/shares per article post:
See, the number of people who see the posts on Conservative Daily each week even dwarf our considerable website traffic. In a given week, some 50 million – 60 million people see our posts on Facebook. Essentially, this means that I likely reach as many people with my Facebook posts per week as Rush Limbaugh and Bill O’Reilly do on their media outlets, if not more.
But I’ve never gotten an invitation to speak on a major terrestrial radio show, let alone a television show, let alone speaking at a major event, let alone anything else outside of our awesome website, when Bubba Atkinson gave me the 2013 Employee of the Year award at CPAC. Still, our website traffic dwarfs the Drudge Report (without getting many of their links) in terms of number of people reached each week, rivals that of Fox News, and is currently edging The Blaze. That’s it’s own kind of satisfaction, and it’s enough.
At IJReview, we made it a specific goal to reach as many people outside of the “conservative bubble” as humanly possible in order to promote the messages of responsible government, individual rights, freedom, and economic opportunity to those people who aren’t conservatives. By that measure alone, I judge our website to be moving in the right direction, and am ecstatic to be a part of such a great team. And we have a few things on the horizon that will likely surprise some people.
Oh yeah, we also find ways to make stuff like dogs falling for a magic trick being like Obama voters getting duped into re-electing him to his second term. Just sayin.’
Crooked as the day is long…
Originally posted on American Elephants:
This is Sunshine Week, March 16-22, 2014. “Open government is good government.” Celebrating Your Right to Know. Uh huh.
So you may be unaware that President Obama rewrote the Freedom of Information Act, without telling the rest of America.
The rewrite came in a memo from then-White House Counsel Greg Craig on April 15, 2009, instructing the executive branch to let White House officials review any documents sought by FOIA requestors that involved “White House equities.” That word is not to be found in the law, but the Obama White House effectively amended the law to justify keeping public documents locked away from the public. Cause of Action, is a Washington-based nonprofit watchdog group that monitors government transparency and accountability.
The exception “applies to all documents and records, whether in oral, paper, or electronic form, that relate to communications to and from the White House, including preparations for such…
View original 109 more words
IJReview.com hits the #3 conservative website by monthly people who read it in the United States. It is currently the 17th “news and politics” site in the United States, including all websites who publish in that category. On a side note, new start-up Liftbump.com cracks the Top 60. Here’s how we feel about that:
Huffington Post (71-73m)*
NBC News (38.6m)
Fox News (22.6m)
Café Mom (15.99m)
The Verge (9.61m)
CS Monitor (7.89m)
Daily Beast (6.6m)
Washington Times (6.59M)
ABC News (4.8M)
Star Tribune (4.66M)
Oregon Live (4.64M)
Daily Caller (4.5m)
CBS News (4.4m)
Think Progress (4.3M)
LA Times (4.3M)
Mercury News (4.25M)
Daily Kos (4.18M)
MiaMI herald (4.14M)
USA Today (4.1m)
Breitbart (Hidden – Appx.)
The Week (4.06M)
*These websites’ traffic are not completely driven by news and politics, but it is difficult to disaggregate. One statistic for Huffington Post, for example, is that HuffPo Politics has less than 500K likes. Buzzfeed and Huffington post add political comment sparingly to a broad variety of content – cultural, entertainment, and cat videos.
Independent Journal Review climbs to the #22 ranking by number of monthly people who read it in the United States. It is currently the fifth largest conservative website by U.S. traffic behind Fox News, The Blaze, The Drudge Report, and Newsmax.
For some perspective, more people in the U.S. currently read IJReview.com every month than the Wall Street Journal, NBC.com, CBSNews.com, Bloomberg, Forbes, Slate, Salon, Breitbart, and the Daily Caller.
Rankings according to monthly people at Quantcast (in millions):
Huffington Post (78.3m)
NBC News (42m)
Fox News (21.2m)
Café Mom (14.75m)
The Verge (9.61m)
CS Monitor (7.7m)
CBS News (6.3m)
Washington Times (5.27m)
Daily Caller (4.9m)
Daily Beast (4.6m)
Seattle Times (4.28m)
USA Today (4.2m)
*Estimated as of last credible December Quantcast rating.
Top 100 News & Politics Websites by U.S. Traffic
The following news and politics websites are ranked by U.S. traffic in millions (m) of unique people. IJREVIEW.COM breaks the Top 50.
- HuffPo (57m)
- NBC News (43m)
- Buzzfeed (24m)
- Reddit (27m)
- Upworthy (22m)
- Examiner (20m)
- Today (19.4m)
- Fox (19.2m)
- NYDN (19.1m)
- NYT (18.6m)
- Time (17.9m)
- CafeMom (16.7m)
- Guardian (14.4m)
- CollegeHumor* (14.2m)
- Gawker (13.3m)
- CNN (12.9m)
- MSNBC (12.4m)
- Drudge (12.2)
- Blaze (11.4m)
- CNBC (9.99m)
- IBTimes (9.7m)
- NBC.com (9.4)
- DailyBeast (8.29m)
- CSMonitor (8..27m)
- WSJ (8.1m)
- Politico (7.89m)
- Forbes (7.79m)
- Live Leak (7.7m)
- Newsvine (7.5m)
- Telegraph (7.4m)
- Washington Times (7.4m)
- RollingStone (6.86m)
- Bloomberg (6.84m)
- Daily Caller (6.4m)
- Daily Mail (6.3m)
- PolicyMic (6.3m)
- Atlantic (5.7m)
- CBSNews (5.5m)
- Salon (5.4m)
- Reuters (5.1m)
- PBS (5.0m)
- Breitbart (4.95m)
- CBS (4.67m)
- Independent (4.47m)
- Townhall (4.46m)
- Snopes (4.45m)
- Comedy Central* (4.2m)
- IJReview.com (4.18m)
- Funny or Die*(4.01m)
- USAToday (3.98m)
- Variety (3.92m)
- Star Tribune (3.86m)
- Think Progress (3.62m)
- AP.org (3.58m)
- Seattle Times (3.55m)
- WND (3.49m)
- The Hill (3.44m)
- Fox Business (3.4m)
- The Week ( 3.38m)
- Chicago Tribune (3.38m)
- RawStory (3.37m)
- Miami Herald (3.34m)
- LATimes (3.25m)
- Daily Kos (3.27m)
- Cleveland.com (3.1m)
- Newsmax (3.1m)
- Wn.com (3.06m)
- DenverPost (3.051m)
- BBC (3.05m)
- Inquistr (3.04m)
- Washington Examiner (2.89m)
- National Review (2.97m)
- KansasCity.com (2.87m)
- Timeinc.com (2.75m)
- Economist.com (2.7m)
- Heritage (2.67m)
- Business Week (2.6m)
- FT.com (2.59m)
- Chron.com (2.56m)
- New Yorker (2.48m)
- Progressive.com (2.3m)
- DailyCurrant* (2.3m)
- Boston Herald (2.28m)
- Democrats.org (2.27m)
- India Times (2.2m)
- Deseret News (2/17m)
- WhiteHouse.gov (2.16m)
- WaPo (2.13m)
- Weekly Standard (2.11m)
- House.gov (2.08m)
- GlennBeck (2.08m)
- Business Insider (2.00m)
- Mediaite (1.95m)
- Pew research (1.94m)
- Fiscal Times (1.93m)
- Pennlive (1.92m)
- Sac Bee (1.89m)
- Post Gazette (1.87m)
- DontfundObamacare.com (1.86m)
- New Republic (1.85m)
Based on Quantcast U.S. rankings on 10/18/13. All websites within Top 900 overall (U.S.).
Anyone that has spent more than five minutes delving into the background of the progressive media’s appointed Messiah — the self-professed Marxist radical community organizer and “regular” attendee of the Jeremiah Wright school of America-hatred — a man so well-versed in the tactics of the leftist agitator Saul Alinsky that he was dubbed “the master” — current American president Barack Hussein Obama is wholly unsurprised by the authoritarian and borderline totalitarian trajectory of the nation.
Democratic strategist James Carville appeared on ABC’s “This Week” and had high praise for up-and-coming GOP Senator Ted Cruz, despite their ideological differences.
Originally posted at IJReview.com.
President Obama gave a commencement address to graduates of Ohio State University, and delivered some memorable political phrases that have little to do with the meager job market they are heading into.
Let’s rebut the sophistry point-by-point:
Independent Journal Review is listed as the 19th ranked conservative website in the United States, according to the monthly report of RedFlagNews.com. It is the first month IJReview.com has been listed.
Congressional hearings on Benghazi will be held Wednesday featuring whistleblowers who witnessed the White House’s mishandling of the terror attack and the ensuing cover-up.
At the NRA Leadership Forum, Texas Senator Ted Cruz issued a challenge to Vice President Joe Biden to debate the causes of gun violence. The following is from Senator Cruz:
“If Vice President Joe Biden really believes the facts are on his side and this is not simply an exercise in political power by the administration, then I would think he would welcome the opportunity to talk about the sources, the causes of violent crime, who’s carrying it out, and how we could do everything humanly possible to stop it.”
The terror attack on Benghazi, Libya is the story that is not going away. Four American servicemen were inexplicably denied military support on September 11th, 2012 and were killed in a raid on a diplomatic mission.
The career politicians in the Obama administration may think they can continue to distort the record and avoid having to discuss what happened. But the White House made several obvious and intentional attempts at misleading the public, such as:
Citizens are being encouraged to snitch on their “anti-government” neighbors in the sunshine state of Florida, according to an article by the Save America Foundation:
A new $1 million dollar program led by Palm Beach County Sheriff Ric Bradshaw aimed at “violence prevention” is encouraging Floridians to report their neighbors for making hateful comments about the government, a chilling reminder of how dissent is being characterized as an extremist threat.
Obama Campaigns in Mexico: Immigration Reform Provides Citizenship for 11 Million ‘In This Country Illegally’
President Obama let slip some uncharacteristic truth on his recent campaign trip visit to Mexico. Americans are supposed to trust this guy on immigration reform?
The following is a list of the Top 40 Conservative Websites, according to Alexa rankings in the United States over the last three months (full disclosure, I’m currently Assistant Editor at IJReview.com):
- Fox News http://www.foxnews.com/ (44)
- Drudge Report http://drudgereport.com/ (94)
- Daily Mail http://www.dailymail.co.uk/ushome/index.html (99)
- WSJ http://online.wsj.com/home-page (118)
- The Blaze http://www.theblaze.com/ (240)
- NY Post http://www.nypost.com/ (294)
- Breitbart http://www.breitbart.com/ (379)
- The Daily Beast http://www.thedailybeast.com/ (384)
- Washington Times http://www.washingtontimes.com/ (592)
- Daily Caller http://dailycaller.com/ (716)
- ZeroHedge http://www.zerohedge.com/ (728)
- Townhall http://townhall.com/ (898)
- The Hill http://thehill.com/ (982)
- Weekly Standard http://www.weeklystandard.com/ (990)
- RealClearPolitics http://www.realclearpolitics.com/ (1050)
- National Review http://www.nationalreview.com/ (1065)
- Hot Air http://hotair.com/ (1132)
- Independent Journal Review http://www.ijreview.com/ (1183)
- PJ Media http://pjmedia.com/ (1220)
- OC Register http://www.ocregister.com/ (1407)
- Free Republic http://freerepublic.com (1481)
- Washington Examiner http://washingtonexaminer.com/ (1529)
- IBD http://www.investors.com/ (1565)
- Twitchy http://twitchy.com/ (1649)
- Newsbusters http://newsbusters.org/ (1659)
- The Week http://theweek.com/ (1788)
- Rush Limbaugh http://www.rushlimbaugh.com/ (1925)
- American Thinker http://americanthinker.com/ (2473)
- Reason http://reason.com (2,553)
- Western Journalism http://www.westernjournalism.com/ (2918)
- Human Events http://www.humanevents.com/ (2945)
- Free Beacon http://freebeacon.com/ (2976)
- Gateway Pundit http://www.thegatewaypundit.com/ (3037)
- Red State http://www.redstate.com/ (3633)
- Lucianne http://lucianne.com/ (3679)
- Freedom Outpost http://freedomoutpost.com/ (3988)
- Powerline http://www.powerlineblog.com/ (4083)
- Ace of Spades http://ace.mu.nu/ (4225)
- Michelle Malkin http://michellemalkin.com/ (4795)
- Heritage http://www.heritage.org/ (5201)